The Best Events Don’t Just Inform—They Rewire Belief

Let’s get something straight: information doesn’t change people.

If that were true, we’d all be millionaires with six-packs, sleeping eight hours a night.

What actually changes people—what transforms your life and business—is belief. And the best live events don’t just inform. They rewire.

They interrupt the patterns that are keeping you stuck. They expose the lies you’ve accepted as truth. They shatter your limiting beliefs and show you a real-world path to the next level of success.

Pop in your email below, and we’ll zip it straight to your inbox so you never lose it!

Rewire the Way You Think

Most people don’t fail because of lack of knowledge. They fail because of the subconscious mind—the stories running in the background that say:

  • “I’ll never earn more money.”

  • “I’m not good at sales.”

  • “That strategy works for them, but not for me.”


This is the voice inside that quietly sabotages every decision you make. That’s where self-doubt, money blocks, and hesitation live.

A powerful event—whether it’s immersive, motivational, or led by a performance coach—works because it helps you rewire your brain and shut that voice down.

You don’t need more tips. You need to rewire your mind so that taking action feels automatic instead of exhausting.

The 6-Step Path to Breakthrough

Over the last decade, I’ve reverse-engineered the 6-step process that leads to lasting change—the same one used by Fortune 500 companies, high-performers, and entrepreneurs who’ve created a life on their terms.

Here’s the short version:

  1. Awaken the gap. Get brutally honest about what’s really holding you back.

  2. Identify your internal blockers—your blind spots, doubts, and money stories.

  3. Rewire your thinking with emotional anchors, not just mental notes.

  4. Close the gaps between what you know and what you actually do.

  5. Empower new beliefs with real-time reps and role-play.

  6. Build practical strategies for consistent sustainable success.


This is what creates the lasting benefits you can’t get from a podcast, a book, or even the best one-on-one coaching.

Because when you get the power to break those patterns—you can finally break through any limitation.

You’re Not Just Learning—You’re Becoming

The best events don’t give you more to memorize. They give you lightbulb moments that flip a switch in your nervous system.

They help you:

  • Make decisions based on your future, not your fear.

  • Lead with purpose instead of pressure.

  • Create the quality of life you actually want, not the one you’ve settled for.


That’s the kind of event we build. You’ll experience transformation in the room, and you’ll walk out changed.

It’s not just personal development. It’s a rewiring of your identity.

If You’re Ready to Rewire, Let’s Go

So if you’ve been to events where you left with pages of notes but no real change—this is your call to do it differently.

This is about self-development that sticks.

This is about showing up and building a life on your terms.

This is about becoming the kind of person who doesn’t need to be convinced—because they already know they’re unstoppable.

And if you’re not satisfied? There’s a refund policy. But you won’t use it.

Because when you finally unlock the shift inside, you’ll realize…

You weren’t broken. You were just running the wrong code.

And now? You’ve got the tools to rewrite it.

Planning an event and want it to actually convert?

Whether it’s in-person or virtual, we help turn your event into a high-impact experience.

Click below to get started — just fill this out and we’ll take it from there.

Free Tools and Resources

Get Access To Your

FREE "Story Selling" Webinar Blueprint

Below

Discover How To

"Fill Your Event"

Get Access To Your

Events Roadmap

Interested in having us help you with your webinars, workshops, and events?
Book a discovery call here.

Avoid the costly mistakes that ruin most events!

Live events are one of the most rewarding—and challenging—things you’ll do in your business. When done right, they can scale your business, impact thousands, and generate millions in a single day. But with so much at stake, from budgets to execution, a lot can go wrong.  Book a Call with me below, and let’s make sure you get it right.

Testimonials

"I thought our webinar was great... and then Steve showed me a few small tweaks that I had never seen before. His advice added several percentage points to our close rate instantly"
Alina Vincent
Founder of Business Success Edge
"Working with you gave me the confidence to show up and perform my webinar in a way that really connected with my audience... and raised my conversion dramatically"
Marley Jaxx
CEO of Jaxx Productions
“Steve' coaching just literally changed everything for my upcoming Live Event!! I was a little nervous about how to structure it and fill it... Yikes. But Steve took my topics, broke down how each session should flow, the best times to talk about my big offer, as well as gave the BEST tips on how I could show up and deliver maximum value to the attendees! And then he gave me a specific strategy on how to FILL it! like...what? Thank you Steve Werner I'm going in confident to my live event ready to rock it!"
Eileen Wilder
Author & Business Coach
"That guy just exposed me 😱 I hired Steve Werner to help us execute our live event properly and he hit me with so many questions and ideas that would have been humiliating to learn the hard way and leave 100k+ on the table.

If you are holding a live event it is a disservice to your audience and bad business to not have a call with Steve first."
Jimmy Coleman
Founder at LeadBaller
"Steve was able to help us with one of the most stressful things I’ve ever done! He helped us pick speakers and craft our talks.

As an MC he kept the energy up and helped maximize sales
."
Hunter Thompson
CEO at Raising Capital | Raise Masters
“I'm in a couple of masterminds with Steve and he has called me out on major mistakes I was making, helped me short cut processes, and give me advice on things none of my mentors saw. He is crazy talented!"
Carla White
Founder, Director, CEO at Hiro.fm
“Steve was a huge help in growing my business.

He helped me talk about my business in a way that attracted my ideal clients and allowed me to raise my prices...totally changing my business for the better.”
Carmen Gélinas
Spiritual Teacher and Energy Healer
"Steve was able to help me build a heart centered presentation that converts! His ability to help others build story based presentations is second to none"
Debbie Hoffman
CEO & Founder at Power-Up Your Follow-Up

Case Studies

Video Thumbnail

“You helped us make our language more natural and approachable—so it felt like a real conversation, not a script, and changed our conversion to over 50%.”

Video Thumbnail

I tried webinars 3 other times and never was successful. You showed me how to craft a webinar that was authentic and felt good, and consistently closed 13%+ leading to my best year in business.

Video Thumbnail

“You helped me structure my event for maximum impact, building momentum and aha moments that set the audience up for transformation, and ultimately led to much higher sales.

Video Thumbnail

“Steve gave us the step-by-step strategy to choreograph our event—from the experience to the upsell. I had no idea there was such a science to it, but it works, and led to drastically more sales.

Video Thumbnail

“I needed someone to pull me through this—and Steve did. He helped me structure the event in the right order and held me accountable to keep the event on track—leading to an over 35% close rate. His passion and authenticity made all the difference.”

Video Thumbnail

“Steve helped me refine my lead generation, event page, and sales strategy. His guidance on pricing alone brought in an extra $20K—game changer!”

Video Thumbnail

Steve showed me 2 secrets that worked and kept my audience engaged and eager for more. He also helped me refine my webinar flow—removing the pressure while keeping people watching till the end and closing more sales!”

Video Thumbnail

“Steve gave me clear frameworks that removed the guesswork. I thought I knew events, but running my own was different. He showed me the right levers to pull, leading to an 8x growth rate and millions in sales from our event.

Video Thumbnail

“Steve makes offers persuasive and undeniable to the right people. He helped me set boundaries, avoid low-commitment buyers, and focus on those who truly benefit. Now, I barely have to sell—people are eager to buy.

Reviews

Steve Knows His Stuff

"I've hired Steve to help us with our online presentations and have seen him teach this same content on stage at 2 conferences I was speaking at. He's very knowledgeable, practical and actionable to get people moving from passion to profits quickly - highly recommended!"
Michael D. Butler
CEO at Beyond Book Publishing
Top Notch!

"Steve Werner is one of the most brilliant marketers I know. If you want to master the game of selling, definitely work with Steve. Highly recommend!"
Mark Stern
CEO at Custom Box Agency
Steve Werner brings value!

"I have listened to Steve speak on a few occasions. I always look forward to his session because he brings immense value. He is a great storyteller too. So not only is he keeping our attention with stories, he ties that in with value where we can walk away with something that can benefit our business."
Harry Spaight
Founder at Selling With Dignity
Tons of Value!

"Working with Steve has been such a positive experience. Besides just being an all around good guy who is invested in helping you succeed, he brings wealth of research and experience to helping you shape your story and expand your sales. After being disappointed by many who promise value but don't quite deliver, working with Steve was such a breath of fresh air."
Erin Arnold
PT, MPT, LMT
All the right tools

"I recommend Steve because he has helped me with ideas to grow my brand. Steve adds value into our conversations all the time and I have learned to generate more income by using his tactics and tools as a monetization expert. My perspective with money has changed! Thank you so much for all of your help Steve!!"
Maria Rodriguez
Owner of Girl Code Fitness & Nutrition
Steve is brilliant!

"Have you ever met a person and think to yourself, "That man is doing EXACTLY what he was meant to do for this world!" When it comes to sharing of his gifts and helping others share theirs through the gift of story-telling, Steve is the best there is. Steve paid a visit to my Wealth Minded Mastermind and shared his brilliance. He enabled us all to serve our various tribes in even greater ways by finding OUR authentic story. We all have one right?! God bless you Steve and thanks again!"
Lisa Williams
Psychic Medium, Spiritual Teacher & Bestselling Author
Do whatever you can to get to Steve's events!

"Steve's events are like no other I've attended. They are personal, interactive and loaded with actual, behind the scenes stories combined with step-by-step instruction applied to attendee's business.

Somehow he manages to keep the details of each his attendee's businesses in his head and offers real-time examples of how to apply each concept... and his speakers! ... teach, so you come away feeling like you have something you can put into action right away. His care and integrity are apparent. If you are interested in reaching more people and accelerating the growth of your business... Do whatever you can to make it to one (or many) of his events. You will not regret!"
Barbera Aimes
Marketing Strategist, Business Coach
Amazing speaker

"Steve is powerful speaker. He will leave your audience inspired and ready to take action. The knowledge he brings to the stage is life changing. I highly recommend him for your next event!"
Jesse Cruz
CEO Merge Worldwide
Steve rocked his talk to my clients

"Hired Steve to talk to my clients at an online event and it was amazing. He consistently engaged the audience and delivered tons of value to my clients. Would definitely hire again."
Yigal Adato
Founder of Leaderato

Blog Posts

What If the Problem Isn’t You? Esther Avant on Self-Sabotage and Success

Health coach Esther Avant joins Steve to unpack the real reasons most people struggle to stay consistent—and why the problem isn’t laziness, willpower, or motivation. If you’ve ever felt stuck in the cycle of starting over, this episode will shift everything.

🎧 Listen now and start building health habits that actually stick.

3 Proven Ways to Fill Your Live Event (Without Wasting Money on Ads)

Worried about empty seats at your live event?
You don’t need a massive ad budget—you need a smarter strategy. In this blog, you’ll learn 3 proven, no-ad methods to consistently fill your event with the right people. Whether you’re bundling tickets with your course, hosting a free workshop, or making direct calls to warm leads, these are the strategies we use to pack rooms from 15 to 800+.

Terry Tucker: Speak Less, Impact More

Discover how Terry Tucker uses silence, body language, and mindset to build deeper connections—and why speaking less can actually make you more influential.

How to Build a High‑Ticket Offer That Converts at Your Live Event

If your offer isn’t converting on stage, the problem started long before showtime.
In this post, you’ll learn how to build a high-ticket offer that not only sells but fills your room with the right buyers—before you ever make the pitch. From mapping pain points to crafting emotionally charged outcomes, this is the proven structure behind $20M+ in stage sales.