
Unleashing Confidence and Action Through Events
Imagine attending an event that doesn’t just inform but transforms. That’s what Jase Souder’s event formula promises. In this episode, we dive into how his approach to live events goes beyond the norm, creating profound shifts in attendees. From boosting confidence to sparking massive action, Jase’s methods are reshaping how events impact participants. But how exactly does he do it? Let’s uncover the secrets behind his breakthrough strategies.
The Power of Emotional State Management
Jase Souder emphasizes the importance of managing the emotional state of his audience. He believes that the emotional state people are in when they learn something is the same state they’ll revert to when applying it. So, if attendees are engaged and energized, they’re more likely to take action post-event. Jase employs techniques like humor and high-energy interactions to ensure his audience remains in a positive and receptive state. He shares, “The emotional state they’re in is this. So when they leave and they go to use it, subconsciously, they go back to this”.
Confidence as a Catalyst for Action
One of the standout outcomes of Jase’s events is the boost in confidence reported by participants. This newfound confidence doesn’t just make them feel good; it propels them into action. Attendees have shared how they started getting on stages, making sales calls, and connecting with hosts more effortlessly post-event. Jase notes, “A big thing people report back is confidence. They’re way more confident in themselves… they take a lot more action”.
Statistics That Speak Volumes
The statistics from Jase’s events are nothing short of impressive. In one instance, with just 20 attendees who had already invested $20,000 each, the event generated $410,000 in sales. Even with a smaller crowd of 16, including two teenagers, the event still pulled in $200,000. These numbers highlight the effectiveness of Jase’s transformational approach. He explains, “With 20 people in the room, we did $410,000 in sales… With 16 people, we did $200,000 in sales”.
Beyond Information to Transformation
Jase’s events are not just about delivering information; they’re about facilitating transformation. He believes we’re moving from an information economy to a transformation economy, where the client becomes the product. This shift requires an internal change in attendees, helping them become the person they need to be for their desired future. Jase asserts, “In the transformation economy, the client is the product… they need to have an internal shift”.
Creating a Safe and Supportive Community
A key component of Jase’s events is the supportive community he fosters. He stresses the importance of creating a safe space where participants can play full out without fear of judgment. This environment allows for genuine breakthroughs and reconditioning of old patterns. Jase highlights, “We have an unbelievably supportive community… it’s a safe place to train”.
Jase Souder’s event formula is a testament to the power of live events when done right. By focusing on emotional state management, boosting confidence, and fostering transformation, his events leave a lasting impact on attendees. Whether you’re a seasoned event organizer or new to the scene, Jase’s insights offer valuable lessons on how to turn a standard event into a life-changing experience.
If you’re interested in this, you can reach Jase here:
https://www.jasesouder.com/